Information Mapping^®

What is it?

Information Mapping^® is a way of analysing, organising and presenting written information. It is based on research into how the human mind actually reads, processes, remembers and retrieves information.

Why use it?

Analysis of over 100 quantitative and qualitative research studies into the effectiveness of the Information Mapping^® method shows that you can expect the following to increase/ decrease:

See the method in action

Want to see the difference Information Mapping^® makes?

• Our Information Mapping^® demo takes just a couple of minutes and will show you how the method works in practice. Click on the "IMAP Demo" button to the left.
• Download a printable before and after example you can take away and show others.

“Even more useful than I expected. I’m delighted to have re-written a 6-page document in half the time I expected it to take, and with a third of the words (2 pages info mapped)!”

—Jane Tapley, Ministry of Foreign Affairs and Trade

Learn to write great documents in one of our Information Mapping^® workshops.

Let us do it for you! Use our documentation services.